Italy at Hand lands in Torino


JUNE 2024

For its sixth edition, Italy at Hand, the flagship event of Convention Bureau Italia, has chosen Torino and Piemonte region. Thanks to the support of Regione Piemonte and Visit Piemonte, from December 10 to 13, our territory will host 80 highly qualified international buyers (including corporate clients, event and communication agencies, venue finders, and incentive houses from major European and non-European markets) and 60 of the best suppliers of MICE Made in Italy (local destinations/convention bureaus, hotel chains, hotels, and DMCs).


Becoming an unmissable event for the meeting industry, Italy at Hand is characterized by its innovative format featuring four days and three nights where business meets the art of networking: B2B meetings, site inspections, team-building activities, networking moments, engaging activities, and much more.


For Torino and Piemonte, it's a great promotional opportunity: the main venues will host various programme moments, showcasing themselves at their best for the next events that buyers will organise. Incoming agencies will offer experiences of the numerous activities available in our territory, highlighting art, culture, tradition, and gastronomy. Local suppliers will showcase their skills and professionalism, while the rest of Piedmont will host post tours. Torino, a congress destination, will be at the heart of the “coolest” international MICE event of the year.


For information and registrations

Convention Bureau Italia

Veronica (Membership e Sales Project Leader)

Giulia (CBI Events Designer & Italy at Hand Project Leader)

Antonio (Communication Project Manager)